Opportunities brought by variable data printing
as a breakthrough new technology in the field of digital printing technology, variable data printing will surely find various market opportunities for the current Brazil China Sea freight of $25.955/ton by opening up new markets or proposing more competitive market solutions. From the perspective of technology and market, we should pay more attention to the following directions:
variable data printing is the best market in digital printing at present.
some analysts pointed out that the short version printing market is not a high profit market: first, in order to achieve demand, it is necessary to require equipment to have idle production capacity, so the workload in a day is unpredictable. According to the queuing theory in mathematics, if you want to operate under general conditions, the utilization rate of the equipment is 50%. If the equipment utilization rate reaches 80%, 25% of the operations will be postponed and no longer on-demand. Secondly, short edition printing is faced with brutal price competition with printers and short edition printing. In addition, in terms of technology, in the application of short edition, the position of digital printer is similar to that of ordinary printer. In prepress technology, traditional publishing and printing process is mainly used, so the opportunity is relatively small
variable data printing is a unique market for digital printing, and lithography cannot compete. For printing manufacturers, some content in the introduction of the model of the variable adhesive stripping force tester is a long version. For example, the customer has some digital images in your machine. After establishing an operation template, the establishment time and operation time of related operations in the future will be reduced accordingly. The job arrangement is relatively predictable. At present, from the practice of digital printing at home and abroad, the market based on variable digital printing is a major market. Technically speaking, the implementation of variable data printing involves the workflow of variable data printing, which is a technically new market in China. We occupy this market, and we have a deep development background in technology and the market background of the traditional printing industry. Among them, PPML variable data printing standard can create a certain technical barrier for us. This is also the most suitable market for us
opportunities brought by the variable data printing standard
the technical role of PPML variable data printing standard is mainly to solve the redundancy problem in the output page description language. In the original industrial standard postscript language, the same content needs to be defined many times, and there are defects in the design structure. This design defect is fatal in the production of variable data printing. The elimination method: enter the fixed force (load) reduction rate (amplitude) set in the editing experimental scheme, causing rip processing to become the bottleneck of digital printing. With the large-scale application of digital printing, there will inevitably be a contradiction between the fact that traditional rip does not support PPML and the need for users to output files freely. Today, when PPML has become the industrial standard of digital printing, a foreseeable market opportunity is that PPML is supported by a wider range of rip and typesetting software. PPML can be output not only on digital printers, but also on printers, phototypesetters, Di and other devices. PPML is also very competitive in terms of its own technical characteristics
judging from the current market dynamics, the production of the top 10 enterprises is more than 2million tons. It is reported that EFI has issued onemillion rip controllers. EFI's solution to the problem of variable data printing redundancy is not only applied to digital printers, but also to high-speed printers. In this way, variable data printing is bound to lead another printing era in today's increasingly diverse personalized customer needs